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Under the Microscope: vybey vs. AG1 Athletic Greens in Australia

by Team vybey |

Introduction to Premium Greens Powders

Premium Super Greens Powders are concentrated blends of nutrient-rich ingredients, typically derived from a variety of fruits, vegetables, herbs, and superfoods. These powders are carefully formulated to provide convenient and effective ways to supplement your diet with essential nutrients, and antioxidants that promote health.

In our fast-paced lives, finding the time to consume a wide range of nutrient-rich fruits, vegetables, and superfoods can be a challenge. That's where premium super greens powder comes in, having a transformative effect on both your mind and body.

Under the Microscope: Braincare Smart Greens vs. Athletic Greens in Australia

The premium greens market is dynamic and rapidly growing, with such an expanding market it's hard to know which product can be most effective and beneficial for you. Today we are going to compare our vybey Braincare Smart Greens to AG1’s Athletic Greens in Australia, one of the most popular products within the premium greens market, is going under the microscope - head-to-head with vybey - to help ensure you're making the best decision for you.

Diving headfirst into the most important aspect of a premium green’s product, the nutritional information, when comparing Braincare Smart Greens and Athletic Greens on the table down below, the following points can be made:

  • vybey is approx. half of the price of AG1 (per 100g)
    • One of the biggest comparisons to make between the two products is price, with Braincare Smart Greens costing almost 50% less than Athletic Greens. Keep this in mind when getting to know what each product has to offer. A real price saver in today’s current climate! 
  • vybey offers a more premium blend than AG1
    • Both products offer a similar nutritional blend of ingredients - both very dense and premium!
    • However, vybey offers more fibre, probiotics, and vitamins and minerals in comparison to AG1. 
  • vybey offers 5x less salt than AG1
    • vybey only contains 0.2g per serve compared to Athletic Green’s 1g per serve.
  • vybey offers brain care focussed ingredients whilst AG1 does not 
    • vybey’s key point of difference is it is the only greens product to offer a range of ingredients that target supporting brain care.
    • This was an important aspect for us at vybey and one we feel can provide you with many advantages.

     comparison table of AG1 Atheltic Greens in Australia versus vybey super greens

 

Braincare Ingredients Comparison

The defining feature of our Braincare Smart Greens product is the vast array of ingredients that were included in order to help directly support brain health, this is something that Athletic Greens does not offer. The brain is the most important organ in the body, and taking care of it is essential to maintaining your overall health and well-being. At vybey we want to provide our vybers with as diverse a selection of our Braincare Smart Greens as possible with: nutrient-dense vegetable and herb extract, super fruit blend, and digestive and mushroom blend. There are multiple benefits to consuming these braincare ingredients including supporting brain health, increased immunity, improved digestion, improved heart health, stronger bones and increased energy.

Focusing on just the brain care benefits, ingredients such as Algal Omega 3 powder, blueberry extract, grapefruit extract, spinach and kale, Alfalfa, chlorella, hemp protein, rhodiola rosea root extract, matcha green tea powder and Peruvian maca root powder all play a vital role in the development and maintenance of the brain. Helping to support its structure and function such as improving memory, focus, and cognitive function[1].

Each ingredient is able to aid the function and maintenance of brain health in different ways, for example, spinach and kale help regulate neurotransmitter production as well as promote the growth of nerve cells[2]. Whilst chlorella powder has antioxidant and anti-inflammatory properties that may help protect against damage caused by free radicals[3]. With such incredible benefits it's easy to see why we at vybey believed this to be an essential attribute to include in our premium greens powder, as well one that arguably makes it a more valuable product than Athletic Greens.

Here are the specific amounts of the brain care focussed ingredients that AG1 does not have:

  • Omega 3 DHA vegan (380mg)
  • Blueberry extract (100mg)
  • Grapefruit extract (200mg)
  • Vitamin D
  • Vitamin B Complex

Probiotic Comparison

Compared to vybey, Athletic Greens offer less probiotics such as Bacillius Coagulans, offering 0.6 bn CFU which is almost half of what vybey offers at 1 bn CFU. Probiotics are an important ingredient within premium greens powders as they are a healthy form of bacteria that can help to improve gut health by restoring the balance of bacteria in your gut, as well as improving digestion[4]. However, Athletic Greens limited supply of probiotics within its product can mean it will have no real benefits, as registered dietitian Ella Davar suggests that a reasonable dose of probiotics is anywhere between 1-30 bn CFU[5]. Therefore, suggesting that in order for you to ascertain your recommended amount of probiotics, you might then need to seek additional supplements whereas with Braincare Smart Greens you do not. 

Price Comparison

As previously mentioned, the price discrepancy between the two products is very significant, and an additional factor that showcases the superiority of Braincare Smart Greens compared to Athletic Greens.  Braincare Smart Greens costs just $89 for 360g whilst Athletic Greens in Australia costs almost double at $189, you would be able to purchase nearly 2 x 360g orders of the Braincare Smart Greens for almost the same price. This would therefore, mean you’re getting double your money's worth compared to if you were to purchase one singular packet of the Athletic Greens. Not to mention the added braincare focussed ingredients in vybey!

Here at vybey we wanted to not only ensure we were giving you a premium product but also at a bargain price. We understand how important it is to take care of your brain and body and we didn't want anyone to be excluded from this opportunity. 

 

 another comparison table of AG1 athletic greens in Australia versus vybey super greens

 

Furthermore, at vybey we work alongside a brilliant charity called Mary’s Meals who supply children all over the world with a nutritious meal within their place of education[6]. At vybey our social purpose is incredibly important to us, and we believe we should be doing as much as we can, that's why with every purchase made with us we donate one meal via Mary’s Meals. 

Sodium (Salt) comparison 

As we all know, high intake of sodium in our diet can be bad for us, leading to high blood pressure which increases the chances of cardiovascular disease and strokes, it has also been found to reduce our intake of calcium[7]. This can lead many to question why it is added to food by manufacturers in the first place, and this is because it increases the shelf life of the product, preserving the food prior to refrigeration[8].

However, as seen in the table below vybey includes 0.2g of sodium within our Braincare Smart Greens product compared to AG1s 1g, this equates to almost 5 times as much.

vybey Braincare Smart Greens

AG1 Athletic Greens

Per 100g

Per 100g

Sodium (Salt)

0.2g

1g

 

The consumption of salt in Australia and the UK is far greater than the recommended daily intake by healthcare professionals, with the average adult consuming 8g compared to the suggested 6g[9]. Therefore, monitoring the sodium content in all products can benefit us all greatly and opting for a premium greens product that offers 5 times less sodium than its competitor can be a start.

AG1 Athletic Greens in Australia

Purchasing AG1 Athletic Greens in Australia can be troublesome as it has to be imported. Even then there can be some delays with customs. That’s why having a super greens product like vybey on the ground in Australia is a lot more efficient as orders will be dispatched the same day if ordered before 11am from our warehouse in Brisbane.

Conclusion

The main objective of both vybey and AG1’s premium greens powders is to ensure that the consumer is supplied with all the essential nutrients and antioxidants in order to promote their health, as mentioned earlier they both achieve this. 

However, when selecting an option, it is more beneficial to choose one rich in both brain care ingredients and higher in probiotics as well as far cheaper in comparison, leaving you with a better valued product when choosing our Braincare Smart greens. Despite the claims in this article, we believe here at vybey we have and will continue to do so to serve our vybers with exceptional products at beneficial prices.  

Adding our braincare super greens to our vybey range has being the perfect complimentary product to our complete meal replacement shake in Australia. Our complete meal has been on the market for two years now and enjoyed by thousands across the country. Since two months of launch of our premium super greens braincare product, we have receive fantastic feedback so far and can’t wait to get it in the hands of more Australian vybers and beyond!

Further Nutritional Information

To help you with direct like for like down below is a detailed nutritional table to help show you which option is better in value.

 

vybey Braincare Smart Greens

AG1 Athletic Greens

Pack Size

2 x 180g = 360g

1 x 360g

Servings Per Pack Size

30

30

Recommended Serving Size

12g

12g

 

Per 100g

Per 100g

Energy

361 kcal

417 kcal

 

1514 KJ

1742 KJ

Protein

15.6g

17g

Fat: Total

9.2g

Not Disclosed

Saturated

1.2g

Not Disclosed

Trans

>0.1g

Not Disclosed

Polyunsaturated

5.1g

Not Disclosed

Monosaturated

2.6g

Not Disclosed

Carbohydrates

63g

50g

Sugars

15.1g

6.5g

Fibre

19g

17g

Sodium (Salt)

0.2g

1g

 

 

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[1] DiNicolantonio, J.J. and O’Keefe, J.H. (2020) “The importance of marine omega-3s for brain development and the prevention and treatment of behavior, mood, and other brain disorders,” Nutrients, 12(8), p. 2333. Available at: https://doi.org/10.3390/nu12082333.

[2] Anjum, I. et al. (2018) “The role of Vitamin D in brain health: A mini literature review,” Cureus [Preprint]. Available at: https://doi.org/10.7759/cureus.2960.

[3] Gopi, S., et al. (2014) “A short review on the medicinal properties of chlorophyll juice,” Asian Journal of Pharmaceutical Technology and Innovation, 2(9), pp. 89-94.

[4] Thantsha, M.S., Mamvura, C.I. and Booyens, J. (2012) ‘Probiotics - what they are, their benefits and challenges’, New Advances in the Basic and Clinical Gastroenterology [Preprint]. doi:10.5772/32889.

[5] Moore A., Ferira A. (2021) “How diversifying probiotic sources can help with gut health”. Available at: https://www.mindbodygreen.com/articles/diversifying-probiotic-sources-for-gut-health. (Accessed: 3 June 2023).

[6] Mary’s Meals. (2023) “What we do”. Available at: https://www.marysmeals.org.uk/. (Accessed 3 June 2023).

[7] Agócs, R., Sugár, D. and Szabó, A.J. (2019) ‘Is too much salt harmful? yes’, Paediatric Nephrology, 35(9), pp. 1777–1785. doi:10.1007/s00467-019-04387-4.

[8] Akan E. (2017) “Importance of salt in dairy products and sodium reduction strategies in food and dairy products” Argo Food Industry Hi Tech, 28(2), pp. 60-62.

[9] Lindberg, R., Nichols, T., & Yam, C. (2017). The Healthy Eating Agenda in Australia. Is Salt a Priority for Manufacturers?. Nutrients, 9(8), 881. Available from https://www.ncbi.nlm.nih.gov/pmc/articles/PMC5579674/

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